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With so much change going on in the field of marketing, we felt that it was high time we try to stimulate
a dialog that focuses on the significant transition taking place within the marketing sciences area of many
companies.
Most experienced marketers agree that new tools and approaches are needed to help allocate and measure
marketing resources more effectively. If you're trying to tackle these kinds of issues in your company, join us
at Wise Guys - we'd like to hear from you.
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Rafael Bradley |
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Bill Duffy |
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Ken Howes |
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Mike McGuirk |
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Marcy Riordan |
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Don Ryan |
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Sreekanth Sampathkumaran |
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